The easiest way to sync Airtable and Wix CMS
Get true, two-way sync between Airtable and Wix CMS in minutes. Update data in one tool, and Whalesync mirrors it in the other.
Empowering top operators — From startups to enterprises
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Series C$350M
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Series C$330M
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Series C$100M
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Series B$72M
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Series C$30M
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Series A$50M
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Series B$86M
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Series B$65M
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Series B$100M
How to connect Airtable and Wix CMS in 3 steps
Whalesync doesn't just connect Airtable and Wix CMS; it syncs them. Simple connections are brittle. They only move data one way, creating data silos and requiring constant maintenance.
Whalesync was built on a different principle: true, two-way sync. This creates a single, reliable source of truth between your most important tools. And while it's powerful enough for engineers, it was designed for operators. You can build a rock-solid data integration in minutes.
Connect your apps
Securely connect your Airtable and Wix CMS accounts in seconds. Just authorize Whalesync with a few clicks and you're ready for the next step.
How to sync Airtable to Wix CMS in 5 minutes
Airtable is the go-to tool for managing structured content, things like product catalogs, resource libraries, event calendars, or inventory lists. Wix, on the other hand, is one of the easiest platforms for publishing that content online. The challenge is moving records from Airtable into Wix easily and efficiently.
With Whalesync, you can connect Airtable and Wix CMS in 5 minutes. Once synced, any updates you make in Airtable automatically flow into Wix, so your website stays accurate, and always up to date.
Why should you connect Airtable and Wix CMS?
If you publish directory websites like real estate listings, restaurant directories, service marketplaces, or product catalogs. Instead of updating Wix manually, every record in Airtable flows directly into your Wix CMS.
By syncing Airtable with Wix CMS, you can:
- Manage all content in one place (Airtable)
- Automatically publish updates to Wix
- Ensure both tools always stay in sync
- Save hours of manual uploading and editing
When should you connect Airtable and Wix CMS?
A sync between Airtable and Wix makes sense if you:
- Use Airtable as your content database (blogs, products, resources, etc.)
- Publish regularly to Wix and want to speed up workflows
- Collaborate with multiple people who add or update records in Airtable
- Run a directory, marketplace, or listing site that requires frequent updates
If your team manages structured content in Airtable but publishes on Wix, syncing the two quickly moves data between the two tools.
How to connect Airtable and Wix CMS in 5 Minutes
Here’s how to connect Airtable and Wix CMS:
Select and authorize your apps
Select Airtable and Wix CMS

Map your tables
Choose the Airtable tables you want to sync to Wix.

Map your fields
Select the fields you want to manage from Airtable. You can choose to one-way or two-way sync them.

You can also auto-create fields directly in Whalesync’s UI.

Activate sync 🎉
Now, Airtable and Wix are synced! You can start managing content in Airtable and it will sync to Wix.

Connect and sync Airtable and Wix CMS today
It’s easier than ever for teams, creators, and businesses to manage content. Try it today.
Frequently Asked Questions (FAQs)
What’s the difference between Wix and Wix CMS?
Wix is a website builder that lets you design and manage your site. Wix CMS is the structured database within Wix that powers things like blog posts, product catalogs, directories, and dynamic pages. Whalesync connects directly to Wix CMS collections, not static Wix pages, so you can sync structured content from Airtable into Wix CMS.
Can I use Airtable as a CMS for Wix?
Yes. With Whalesync, you can use Airtable as the source of truth for your content. Any data you store in Airtable, such as blog posts, event listings, or product details which will sync directly to your Wix CMS collections.
Is it possible to two-way sync Airtable and Wix CMS?
Yes, you can set up a real-time, two-way sync. This means changes in Airtable automatically update in Wix CMS, and changes in Wix CMS can flow back to Airtable, keeping both perfectly in sync.
How can I bulk update Wix CMS collections?
If you need to update hundreds of listings, such as changing prices, updating event details, or editing product info, you can do it all in Airtable. Once you save your changes, Whalesync automatically updates every linked item in Wix CMS, saving you hours.
How does the connector handle image syncing between Airtable and Wix CMS?
Whalesync automates image syncing. Add image files to an attachment field in Airtable, and Whalesync will upload them directly into Wix CMS and link them to the correct record. No need to download and re-upload images manually.
Next steps
Ready to connect your tools to Wix CMS? Here are a few ways to get started:
- Explore the connector: Learn more about the features and possibilities on the official Wix CMS Connector page.
- Start building: Ready to dive in? Sign up for free and create your first Wix CMS sync today.
About Airtable and Wix CMS
Airtable
About
Airtable combines the power of a database with the ease of a spreadsheet. Now with Whalesync, you can sync Airtable and all your other tools. Airtable is great for managing and editing data. Our Airtable data sync lets you instantly pull data from tools like Salesforce, Hubspot, or Shopify into an Airtable base. You can then sync that data wherever it needs to be. Whalesync is bi-directional so you can create a two-way sync between Airtable and Google Sheets, Notion, and more.
Category
Supported Objects
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All TablesSupported
Wix CMS
About
Wix is a user-friendly website builder and content management system (CMS) known for its intuitive drag-and-drop interface that empowers beginners to create professional websites without any coding knowledge. It offers a comprehensive, all-in-one platform that includes hosting, a vast collection of customizable templates, and a wide array of apps to extend functionality. The Wix CMS allows users to manage their site's content, such as text, images, and videos, in collections separately from the website editor, enabling easy updates without altering the site's design. With features designed to be accessible to everyone, Wix has gained significant popularity by providing a straightforward solution for building and managing everything from personal blogs to e-commerce stores.
Category
Supported Objects
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All CMS CollectionsSupported
Powerful features, built for reliability
Get the power of an engineering-grade data sync with the simplicity of a no-code tool. Whalesync lets you build a robust, two-way, real-time sync between your apps in minutes, all through a simple visual interface.
Real-time & historical sync
Instantly sync new changes and bring over all your historical data. Your records will be up-to-date across apps from day one.
Efficient error handling
Instant email alerts for quick issue monitoring.
Automatic API handling
Forget about rate limits. Whalesync automatically manages API traffic and retries to ensure your sync runs smoothly without breaking.
Advanced filters
Precision filtering for targeted data sync.


Airtable and Wix CMS guides
Built for Enterprise
Connect your data with top-grade security, role based access control, SSO, and audit logs.
Security
Enterprise-grade data safety with SOC 2 Type II, GDPR compliance, and encryption at rest monitored by Vanta.
Scale with support
Easily manage issues at scale, while knowing you have a dedicated account manager on stand by to support.
Frequently asked questions
Is it really two-way sync?
Yes! Whalesync offers true two-way sync. Unlike most apps that offer one-way syncs in two directions, Whalesync actually keeps your data in sync bi-directionally. Update data in one app and see it instantly to sync to the other (or vice-versa).
What counts as a "record in sync"?
When a record syncs for the first time it becomes a record in sync. For example, if you sync 10 rows from Airtable to Webflow, you will have 10 records in sync. We do not "double-count" records across the two different apps.
Unlike other automation tools that count updates or tasks, Whalesync allows unlimited updates: those records can change as many times as you'd like.
What is a "sync"?
A sync is a connection between two different apps (e.g. Salesforce & Airtable). When you turn sync on, Whalesync will continuously sync data between your apps.
A single sync includes as many data tables and field as you'd like.
Does Whalesync support multi-reference fields? Rich text?
You bet! We've simplified all the annoying parts of setting up a sync with Zapier. We support multi-reference fields, rich text, and images. For a full list, see our supported fields docs.
What happens if my data has an error and can't be synced?
If data can't be synced (e.g. a required field is missing), Whalesync will alert you on the Issues page. This alert provides the exact error from your destination app and any other info that will help you fix the issue. In the meantime, Whalesync will continue to sync all data that doesn't have errors.
Do you offer a discount for nonprofits?
Absolutely! We love supporting organizations that are making the world a better place, so we're happy to offer a 20% discount to all nonprofits. To apply, just send us a note with proof of your nonprofit status (e.g. your 501(c)(3) determination letter) to support@whalesync.com and we'll get the discount applied to your account.